Fashion as a multidisciplinary practice blurring the line with individual life is a core principle of what Marni stands for: creative director Francesco Risso believes in the exchange of ideas, in community building as essential parts of the creative process, and in education as a tool.
Following this approach, Marni naturally fosters dialogues and laboratories that allow its identity and symbolism to gain further facets, to open up to other meanings, to mingle with other entities, identities and symbolisms.
As a processual brand, Marni moves through different media of expression and comes alive through workshops and streams of consciousness, involving members of its ever-growing community in exchanges that are theoretical and creative as much as they materialize in product, using textiles as a philosophical playground.
One installment of this polymorphous program takes the form of a hand-in-hand creative experiment developed with No Vacancy Inn. The brainchild of Tremaine Emory, Ade "Acyde" Odunlami, and Brock Korsan, No Vacancy Inn is a kindred spirit: a multidisciplinary, expansive project with no finite beginning or end, shaping itself through different media, from DJing to clothing, depending on the expressive urges of its authors, and what they feel timely at each moment.
Multiplicity as a way to assess a fluid identity is what ties Marni and No Vacancy Inn together, playing with a shared visual language that uses clothing surfaces as a canvas upon which to lay visually striking symbols that deal with contemporary culture, and are meant to seduce and trigger the mind through the eyes.
The MARNI + NO VACANCY INN will comprise men’s and women’s ready to wear, shoes and accessories, plus a selection of lifestyle accessories. Sales campaign starts on October 24th 2022, while the collection will hit the market in April 2023 through MARNI’s own retail channels and 90+ selected multi-brand stores worldwide.