CHANEL launches the Chance Street pop-up, an immersive and interactive space allowing visitors to “Take a Chance” while celebrating the new CHANEL Chance Eau Splendide fragrance and CHANCE collections. The fragrance experience in Shoreditch, London will be open from today until the 5th May 2025.
The outside of the Chance space is painted in a bespoke, pop art inspired mural highlighting the custom purple hue of the new fragrance.
Clients can drop in at any time to enjoy the fun and relaxed atmosphere whilst enjoying complimentary access to the immersive Chance Street space.
Guests can try their luck at engaging and unexpected games, whilst discovering the existing Chance collection and the sparkling new fragrance.
A fragrance discovery bar offers an opportunity to discover the olfactive notes of Chance, Chance Eau Fraîche, Chance Eau Tendre, Chance Eau Vive and Chance Eau Splendide.
As an extra surprise, clients are offered complimentary candy floss inspired by the new fragrance.
ACTIVITIES
CHANCE BEAUTY SERVICE:
75MIN - £60
There are five Chance inspired makeup looks to discover. Book a consultation with a makeup artist to create a personalised makeup look whether it’s a Magnetic Look with purple energy, an Audacious Look with golden hues, a Fresh Look of vibrant corals, a Delicate Look consisting of soft pinks, and a Bright Look of warm peach tones.
CHANCE STREET SOIRÉE:
120MIN - £60
An evening event will be hosted in the space on Thursday, May 1st from 6.30pm – 8.30pm. Clients can book tickets to explore and discover the Chance fragrances whilst being entertained by a live DJ and enjoying cocktails and canapés. A booking fee is redeemable against purchases at the pop-up and includes an elevated goodie bag.
