For FW24 Menswear show, LOEWE collaborated with artist Richard Hawkins (1961, Mexia, Texas), bringing his unique aesthetic universe within the show space and into the collection.
For over 30 years, Richard Hawkins has indulged his fascination for the male body, mining the aesthetic, literary and philosophical mythologies that underpin its representation in everything from art history to paparazzi shots and social media content. His practice is rooted in collage and the provocation of juxtaposition, forming a personal narrative of desire. Hawkins’s collision of disparate imagery long foreshadowed the constant online stream of disparate images we are now seduced by daily.
Richard Hawkins’ work is turned into snippets that, in a further collage, end up on jewellery and clothing, becoming print, jacquard on knit, embroidery on oversized Squeeze bags —which also come in denim— as well as various embellishments on the Puzzle Fold tote, including embroidery, leather marquetery, glass studs, and fringes.
